Guiding the Guides

Meet Guillaume Wiatr, Principal and Founder of MetaHelm.

MetaHelm specializes in strategic narrative for established companies.

We guide CEOs, Founders, and Business Owners to align people and accelerate the adoption of innovation.

Guillaume is the author of Strategic Narrative: A Simple Method That Business Leaders Can Use to Make Everyone Understand Their Business, Get Behind it and Believe In It.

His company, MetaHelm, guides CEOs, founders, and business owners to align teams and accelerate innovation adoption.

A former big-firm strategy consultant, Guillaume has founded four ventures. He is sought after by senior executives of companies like Alaska Airlines, the Gates Foundation, Generations For Peace, AIG, L’Oréal, Spencer Stuart, GAP, Google, Microsoft, and the US and French governments.

After helping to save a 20M euros venture during the dot-com boom, Guillaume went on a mission to turn every company into a source of inspiration that few can resist.

Guillaume teaches and mentors entrepreneurs at startup incubators, EMLyon international business school, and the University of Washington Master of Science in Entrepreneurship, ranked #3 in the US.

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Clients

A partial list of the companies and brands Guillaume has helped launch, reposition, reimagine or reinvent.

AIG

Air France

Air Liquide

Alaska Airlines

Ampd

APEC

ARAPL

Arcora Foundation

BC Hydro

Bellevue Chamber of Commerce

Bill & Melinda Gates Foundation

Bonneville Power Administration

Christiana Care

Citrix

Delta Dental

Enduralink

eOdyn

Expedia

Fabulous Biscuits

Female Alliance Foundation

GeekWire

Generations For Peace

Google

Government Of Dubai

Graham & Walker Venture Fund

Greater Seattle Partners

Groupe Apicil

Highland Private

Horizon Air

IT Cosmetics

Kestio

L’Oréal

La Maison du Chocolat

Manutan

Metricstory

Microsoft

MPL

NuOz

Outreach.io

Point B

Providence Health & Services

Spencer Stuart

Symrise

Total

UNAPL

University of Washington

Wells Fargo

Visions In Actions