It’s easy to get caught up in the narrative of our profession.
We are expected to wear a professional mask, conforming to the expectations of our clients and colleagues. As a result, we lose sight of who we are and what we truly stand for.
We are not just professionals but also human beings with passions, interests, and unique experiences. Doing the things we love gives us energy and clarity, and it is in those moments that we are fully engaged and present.
These moments can also serve as a source of inspiration when building a business. It is easy to get lost in the day-to-day grind of entrepreneurship and forget why we started in the first place. However, by taking a step back and thinking about the activities that energize us, we can use that passion to fuel our business endeavors.
For instance, if traveling makes you happy, do some work while you’re on the go. If you enjoy playing music, work on your business after a rehearsal. If spending time with family is your passion, create a business that allows you to work from home and be with your loved ones.
By aligning your business endeavors with your passions, you operate in an authentic manner that is true to who you are. Your customers can see it, creating a deeper connection and building trust.
The beauty of this approach is that it allows you to break free from the standard narrative of professional services organizations. We are not just advisors; we are individuals with unique experiences, perspectives, and passions that enrich our work.
You will also care for your mental health and create enough distance to have a new perspective on your client’s situation.
You will start to see analogies and patterns that you can port over to your discipline to help make sense of complex problems.
When you focus on wholeness in your work, you feel more fulfilled and engaged. You become better advisors, better entrepreneurs, and better human beings. You embrace the authenticity that sets you apart and creates something unique and remarkable.
You help your business differentiate.
So, take a moment to reflect on the activities and moments that energize you in life. Embrace those passions and channel them into your business endeavors.