Strategic Narrative You

Who needs help? In recent weeks, several people in my network and on this email list told me they’re seeking help to better define who they are as a leader and craft a vision for a personal or entrepreneurial project. I typically work at the company level vs....

The First Thing Great Leaders Do

This month I’m starting to work with two new organizations that decided to build a new strategic narrative. The first thing I don’t do is to produce new communication. No. Instead, I help the entrepreneurs and leaders. I work with something more critical...

How To Frame The Opportunity

Building a strong strategic narrative requires framing an opportunity that will benefit all stakeholders, not just your company. Don’t miss this step if you are currently building a new strategic narrative. Using a strategic narrative to launch a project or grow your...

Context

Imagine you are sitting on a bench in a park. If I come to you and ask you to stand up, I bet you’re very likely to ignore my request. At best, you might ask me why. Imagine you are sitting as a student in a classroom. I am standing in front of you after the Director...