by Guillaume | Sep 29, 2022 | Business, Entrepreneurial Leadership, Narrative, Strategy
What is the value of building a strategic narrative for your company? What’s in it for you as an entrepreneur? My most straightforward answer to date: narrative power. Since I started my newsletter in 2020, many entrepreneurs have asked me about the benefits of the...
by Guillaume | Sep 12, 2022 | Strategy
To keep exploring the topic of “transformative agenda”, I thought it might help you to see a list of companies organized per my three types of transformative agendas in What Are You Transforming, Exactly?. So, I started building that list, and it’s below in this...
by Guillaume | Aug 31, 2022 | Strategy
Writing in a foreign language is a challenge. As an exophonic writer, I’ve often had to go beyond myself to overcome self-doubt and impostor syndrome. To compensate, I do my best to respect English grammar and verify every word’s meaning, sometimes the most basic...
by Guillaume | Aug 25, 2022 | Narrative, Strategy
What is the purpose of your business, optimization or transformation? This is a valid question because optimization and transformation mean two different kinds of strategic narratives. One is not better than the other, but they mean different implications. Optimizing...
by Guillaume | Jun 15, 2022 | Strategy
At first sight, the two words “Strategic Narrative” may read like this: The communication (through the use of storytelling), of something of high importance. Most people assume that the process looks like this: Step 1 – First, create your plan. Step 2 –...
by Guillaume | Jun 12, 2022 | Leadership, Strategy
How to stand out? Many of us look for answers to this question, especially in a crowded market. One way to do it is to care more than others are willing to care. How? Show up more. Spend more time and more resources exploring, understanding, and creating. Talk,...
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