by Guillaume | Aug 29, 2021 | Narrative, Organizations, Strategy
Thinking of your “strategic narrative” as marketing only is a myth and a dangerous one. It will lead you to view your company essentially as a facade. When they hear those two words, most people think about a website, a sales deck, an ad campaign, or someone doing a...
by Guillaume | Jul 17, 2021 | MetaCool, Movement, Organizations
Organizations organize. Movements revolutionize. For the former, the purpose is stability. The latter requires a bit of insanity. Although they’re not from the same list. Like Yin and Yang, they need each other to coexist. Take a company for example. Its...
by Guillaume | May 8, 2021 | Narrative, Organizations, Strategy
On this day, 76 years ago, celebrations erupted throughout the western world. The allies of World War II accepted Germany’s unconditional surrender. May 8th, Victory in Europe Day, is celebrated across European nations as a public holiday. Although it’s less the case...
by Guillaume | Apr 10, 2021 | Leadership, Method, Organizations
In the beginning of my career in the USA, when I had conversations with clients who had complicated things to say, I was feeling lost. My English wasn’t as good as it is now, and in general, I don’t understand very complicated things. I like simple and clear ideas....
by Guillaume | Apr 9, 2021 | Leadership, Organizations, Purpose
Describing your company’s purpose with a short statement is helpful. It will help everyone understand and remember why your organization exists. However, trying to encapsulate something as big and powerful as purpose in a short sentence is challenging and can be...
by Guillaume | Apr 3, 2021 | Leadership, Organizations
If you want to solve complex problems really fast, there is something to be said about letting go of control and letting people improvise. If your company culture is all about scripting everything and improvisation is new to you, it may look like chaos in the...
Recent Comments