The Word, Then The Image (With A List)

Everything begins with the word. When I work with CEOs, founders, and business owners to help them build their strategic narrative, we write. We focus on effective oral and written communication as much as we can. As I wrote in an earlier article this week: Your words...

Season 1: The End

Have you attended one of my Thursday Strategic Narrative Underground Sessions yet? If not, this morning/today is your last chance. If you’d like to join, register here. It’s free, fun and a little French. Since last April, I’ve shared with you my principles and tips...

Guess Who?

The greatest commercial value is to create value for someone.   I have a game to help my clients become more aware of their competitive landscape. I call it Guess Who? because the original Guess Who game somewhat inspired me to come up with it. My game goes like this:...