Making Participants

Some companies are more attractive than others. Why? They don’t treat people as an audience. They make people participants. How do you do that? Instead of making your company about your product only, make it about an opportunity that benefits everyone. Focus on the...

One Digit

As I am writing this, it’s still 2021. In a few minutes, we will add one new digit to it. What’s one digit, really? Not much, yet a lot. One more minute. One more possibility. One new habit. One new narrative: the next one. As you’re reading this, you’re on the other...

Dig Deeper

Don’t lie to yourself. New cool sports clothes are not going to help you get in shape. A new calendar app is not going to help you be on time for dinner. Your new logo is not going to help much with sales. A one-day offsite is not going to fix your team problem. The...

No More Hesitation

Lately, I’ve been experimenting with many new things, to the point that I’ve sometimes caught myself starting to second-guess myself. It takes time to adopt new ideas, even when they are your own. There are days when I could use some inspiration or a pep...